About us

 

 

Our Vision

It is to redefine the perception of shapewear, making it an everyday and empowering choice for every woman. We envision a world where shapewear is not just a tool for concealing weight but a symbol of confidence and self-expression for all.

Our Mission

To champion the journey of self-love and body positivity. Sveltewear™ is dedicated to crafting a narrative that transcends traditional beauty standards. Our goal is to inspire women to embrace their unique bodies and celebrate their individuality.


About our Founder, Oksana Chala

At the age of 30, Oksana, a stylist with three years of experience, lived in Ukraine, drawing inspiration from the beauty and diversity of her homeland. However, the shadow of war that engulfed Ukraine compelled her to make a difficult decision. In search of safety and new opportunities, she chose to move to Portugal, embarking on a new chapter in her life and career.

Upon arriving in Portugal, Oksana not only brought her unique style and creative perspective to the country but also encountered new challenges, including the issue of shapewear. As a stylist, she understood the importance of feeling confident and stylish, yet the existing options for shapewear didn't meet her high standards.

This relocation and the new challenges served as inspiration for Oksana to embark on her own project—creating the perfect shapewear that seamlessly blended beauty and comfort. And so, Sveltewear™ became not only a solution to her personal needs, but also a bridge connecting her Ukrainian roots with a Portuguese future.

In this way, Oksana, with her experience as a stylist and her Ukrainian background, transformed her move to Portugal into a unique opportunity to create a brand. Her product, Sveltewear™, became an irresistible solution for women worldwide. Oksana not only delivered shapewear that combined style and comfort but also gained the trust of customers through her attention to detail and quality.

Sveltewear™ products have firmly become a part of women's lives, confirming their effectiveness and benefits. Customer reviews and gratitude have become true validations of the success of her endeavor. Now, Sveltewear™ is more than just a brand; it's an international phenomenon that supports women in achieving style, confidence, and comfort in any situation.

Our Values

1. Confidence and Self-Expression: 
We support your choice of shapewear not just to conceal flaws but to express confidence.

2. Individuality and Uniqueness: 
We value your uniqueness and create models that emphasize your individuality, avoiding standardization.

3. Comfort and Convenience:
Our lingerie is not only stylish, but also ensures maximum comfort throughout the day.

4. Positive Body Image:
We support you in maintaining a positive body image and providing lingerie that helps you feel better.

5. Social Responsibility and Eco-Friendliness:
We value social responsibility and environmental care, aiming to use eco-friendly practices and materials.

6. Women's Empowerment:
We encourage the development of women, supporting and inspiring them in their personal and professional growth.

7. Empathy:
We understand each woman's unique journey and strive to provide products that meet her individual needs.